AI-native systems > SaaS
I build products, workflows, and systems designed for the AI era — not retrofitted into it.
Jorge Masta — engineer, founder
Real products. Real constraints. Real lessons.
Batch Cooking
Open source app that makes it easy to follow the batch cooking method
Woonivers
The simplest and fastest app for your tax-free shopping
Food to Bento
An exciting and eco-friendly project, fight against food waste through an app
AQ Estudio de Arquitectura
Simple and minimalist website for an architecture studio
Kontroloo
Technological solutions, such as access control and contactless payments, for festivals and live events
Most teams are adding AI on top of broken systems. I focus on the opposite:
Fewer tools. More leverage. Systems that actually scale.
Senior Frontend Engineer turned AI builder and founder.
I work at the intersection of product, engineering, and applied AI.
I've built:
- - AI-powered systems for teams (meetings, knowledge, execution)
- - Products like Padelful (SEO + marketplace dynamics)
- - Internal tools that replace entire workflows, not just automate steps
- - SaaS is getting fragmented — systems will win
- - AI is not a feature — it's a new layer of abstraction
- - Speed is the main competitive advantage now
- - Most teams are optimizing the wrong things
- - How to build products faster with AI
- - Real architectures (Supabase, agents, workflows)
- - Lessons from building and shipping
- - Opinions on where software is going
No fluff. No generic tutorials.
App Center + Bugsnag with React Native. The right (automatic) way
A custom script to automatically upload the source maps to Bugsnag from Appcenter. Works for android and iOS.
- - Founders building AI products
- - Engineers who want more leverage
- - Operators tired of tool chaos
If you're building, scaling, or rethinking how software should work: